Alek Darr
Technology should augment life — I build products that do.
Endeavors
I'm a product manager by day and a builder by nature. I came up through startups and freelance design, and I've carried that ship-first, refine-later mindset into everything I make. I'm most interested in technology that fades into the background. Tools that make your day easier without demanding your attention. These endeavors are where I experiment, learn, and put that philosophy to work.
Canes Cellys
Did the Canes score you free stuff?
A Carolina Hurricanes post-game promo tracker that checks which local sponsor deals are active based on last night's game results.
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alekdarr.com
This site — rebuilt from the ground up
A personal site that started as a WordPress experiment in 2017 and evolved into a modern Astro app. Each version reflects what I knew at the time and what I wanted to learn next.
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Aye Pasquale
A dog's recipe newsletter, powered by AI
An automated newsletter where my dog Pasquale sends recipe emails in the voice of my Italian grandpa. Built to explore how AI actually works wired up to something real.
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Goodberry's Custard Addict
Tracking daily custard flavors since 2020
A multi-platform flavor-of-the-day tracker for Goodberry's frozen custard. Started as a manually typed Google Calendar and evolved into a full app with an Alexa skill, Apple Shortcuts, and AI-powered topping suggestions.
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Espresto
Perk smarter, not harder
A personalized coffee recommendation app born from my wife's barista instincts. Tell it what you're in the mood for and it suggests the perfect drink, with a merchant marketplace for local shops.
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